The Well- Defined Woman:

someone who authentically pursues her dreams, striving to attain both time and financial freedom to lead life on her own terms. She recognizes her value, prioritizes her health, continually realigns her goals, and balances it all through intentional action.

She is 

D.etermined

E.empowered

F.ocused

I.ntentional

N.urturing

E.volving

D.iscerning

Our Purpose

At our core, we are dedicated to empowering women to pursue their dreams with confidence, authenticity and purpose.  We are here to foster the foundational components to building your well-defined life: health, wealth, and happiness.

“Fight for the things that you care about, but do it in a way that will lead others to join you.”

Ruth Bader Ginsburg

We Promise to

D.E.F.I.N.E. your experience

  • Dream: be your destination for dreaming big, setting goals, and achieving your ideal future
  • Educate: Real-world insights, reviews and actionable you can actually apply to define your life
  • Focus: cut through the “noise” and focus on what matters most
  • Inspire: Motivation, encouragement, and ideas to ignite your passion and drive
  • Nourish: create a supportive, uplifting environment to nourish your spirit, cultivate well-being, and foster personal growth.
  • Empower: TWDW will empower you to create and cultivate  your well-defined life.  

We Believe

  1. You CAN create a life you really freaking love!  It’s about clarity, purpose, and authenticity, then taking intentional actions to align and define.
  2. A well-defined life is a personal and ever-changing pursuit: what works at 27 may not work at 40 – but we will meet you where you are.
  3. Health and wealth are inextricably linked.  You cannot have one without the other.  We know you want both and are committed to developing content that helps you grow.
  4. We should empower women to speak “Finance” fluently! At the core, its not that complicated, we just aren’t taught how to talk about money.  So we’ll go first, and bring you along!
  5. “Hustle culture” does more harm than good.  We can continuously optimize and improve, without the hustle.  #goslowandgrow
  6. There’s no such thing as a “perfect woman”. Being a modern woman is challenging. We are expected to be all things at all times for all people.  You CAN succeed without that pressure or stress.
  1. That community among women is truly fundamental to living a good life. We wanted to create this platform to foster a supportive community of learning,  growth and defining lives together.
  2. Delegating and collaborating!  CEO’s know what to focus on and what to offload.  You don’t have to DO IT ALL (or feel guilt when you delegate).
  3. There is power in pivoting:  Be open to change and new ideas, and you will never be stuck.  If you don’t like where things are, change them, pivot.   
  4. In kindness, having fun, and creating some WOW in our lives.
  5. That you have the power to choose the life that suits you.  If that’s being a working mom, great, let’s make the most of it.  If that is leaving behind a lucrative career to raise your family, kudos.  A traditional life can be just as rewarding as a successful career and we don’t want the mainstream media to tell you otherwise!  
  6. Aligning Purpose + Passion propels us toward ultimate fulfillment, and for us, faith serves as the driving force behind both.  

About the Founder

Crystal Ware

founder, CEO and owner of Crystal Ware Media Group, LLC, which includes the Get Clear with Crystal Ware podcast and this amazing website, The Well Defined Woman! 

I left a successful (yet stressful) career as a Fortune 500 corporate leader and attorney on my quest to find more time, money and freedom, trading my title of “attorney” in for a new role as mom, home-maker, entrepreneur, and women’s coach

Now, I help other women define their own path to happiness, wealth, and health, so they can have the joy, faith, time, and freedom I created for myself! 

Read more about how we got started here.

Fun Facts About Me

I’d rather be

Hiking

Listening to

classical covers

grateful for

god & my family

Favorite place

vancouver island

my weekends

sports & family

Guilty pleasure

reading all day